Artwork
Details
Senior
Graphic
Designer
6
Lead Generation - Retail (Take The Lead)
Concept and design of Take The Lead.
Michael Pellaers | Portfolio
What can I do?
During your day, out at lunch or even after work
you could hear or see new business
opportunities for Post.
Here are some examples:
You notice a new business has opened down
the road.
The local newspaper promotes the grand
opening of a local Business Park or
advertises for tenants in a new commercial
building.
You recognise a number of parcel
competitors in the area doing pick ups.
You walk into a customer’s premises and you
may notice a consignment book or a courier
scheduling book.
It’s as simple as noting down the customer
details on a Take the Lead Entry Form and hand-
ing it to your manager.
Remember to complete all of the details on
the Entry Form to make sure we can follow
up on your lead.
If the lead is converted to new business for Post
you’ll be rewarded for your efforts!
I spot a lead
My manager inputs the lead
Entry Form I submitted
Post Business Direct contact
the lead to qualify it
The lead is followed up with a
sales call or visit
They convert the lead to a
business contract
I’m congratulated and
rewarded !
What happens when
I Take the Lead?
New business in the area
Competitor making pick ups from a business
Ask questions and note the details
Complete an Entry Form and submit it
I spot a lead
My manager inputs the lead Entry Form I submitted
Post Business Direct contact the lead to qualify it
The lead is followed upwith a sales call or visit
They convert the lead to a business contract
I can win Coles vouchers – up to $500
What does a lead
look like?
How do I Take the
Lead?
What happens when
I Take the Lead?
What’s in it for me?
It’s up to
you
now,
so Take the Lead
today
!
Entry
Form
TAKE THE LEAD TODAY!
Business Name
Level/SuiteBuilding:
Street No./Name:
Suburb:
State:
Postcode:
Contact Name:
Phone:
Which Product do they use? Parcels International Courier/Express Services
If uses Competitor – Who?
I know it’s a lead because:
Note: To qualify a lead, we need all information.
My Details
My Name:
Position Held:
APS Number/Contractor ID:
Date: / /
My work location:
I work in: Parcels Delivery Metro Delivery Country Transport Messenger Post
GIVE ENTRY FORM TO YOUR MANAGER
Use this form 1 July 2007 to 30 June 2008.
To download Take the Lead Entry Forms go to http://nswinfo
and select Take the Lead
Lead ID No.
Business Details
THANK YOU
Lead ID No:
In recognition of an outstanding effort in identifying a
NEW business opportunity. Your lead is now being processed.
Many thanks
Manager Transport NSW/ACT
CONGRATULATIONS
In recognition of your outstanding effort in generating a
lead that has been converted to NEW business revenue.
Many thanks
Manager Parcels NSW/ACT
Lead ID No:
A3 Poster
A5 Entry Form Pad
A4 Poster
Thankyou / Congratulations Cards
Logo